NAICS Code 541810: Advertising Agencies
NAICS code 541810 is the industry for advertising agencies in the Professional, Scientific, and Technical Services sector. Agencies tag every federal contract with a NAICS code, so this is the code to list in your SAM.gov registration and to search for bids.
Government contracts under NAICS 541810
Federal agencies obligated $4B on contracts under NAICS 541810 from FY2024 to FY2026, including $1.1B in FY2026. The biggest buyers were the Department of Defense, the Department of Health and Human Services, the Department of Transportation. The largest contractors were DDB Chicago Inc., Wunderman Thompson LLC, Ipg Dxtra, Inc..
See the full breakdown: government advertising agencies contracts, who wins and who buys.
Open government bids for NAICS 541810
No open bids under NAICS 541810 right now. Check the open bids page, which is updated daily from SAM.gov.
Small business size standard for NAICS 541810
To bid on small business set-aside contracts under NAICS 541810, your business must be small under the SBA size standard for this code, measured either by average annual receipts or by number of employees. The values are updated periodically, so check the current SBA table of size standards before you bid.
Other NAICS codes in 5418
- NAICS 541820: Public Relations Agencies
- NAICS 541830: Media Buying Agencies
- NAICS 541840: Media Representatives
- NAICS 541850: Indoor and Outdoor Display Advertising
- NAICS 541860: Direct Mail Advertising
- NAICS 541870: Advertising Material Distribution Services
- NAICS 541890: Other Services Related to Advertising
How to choose the right NAICS code
Pick the 6-digit code that best describes what you sell. List it as your primary code in SAM.gov, and add other codes for related work. Agencies choose one NAICS code for each contract, so check the codes on past awards for the kind of work you do. Search all codes in the NAICS code lookup.
Related guides
Frequently asked questions
- What is NAICS code 541810?
- NAICS 541810 is the industry "Advertising Agencies" in the North American Industry Classification System, part of the Professional, Scientific, and Technical Services sector (54).
- What is the size standard for NAICS 541810?
- The SBA sets a small business size standard for each NAICS code, either average annual receipts or number of employees. Check the current value for 541810 in the SBA table of size standards on sba.gov; it changes from time to time.
- Are there government contracts for NAICS 541810?
- Yes. Federal agencies obligated $4B on contracts under NAICS 541810 from FY2024 to FY2026.